we use artificial intelligence…intelligently.

At Rip Current Web Design, we were utilizing the power of Artificial intelligence (AI) long before it was “cool” or popular. We learned early on that decades of combined experience, a passion for helping our clients grow their companies coupled with the analytical power of AI would enable us to provide unparalleled ROI and strategy. 

We leave nothing up to chance. We know you work hard for every dollar you earn, and every lost dollar is a lost opportunity to increase brand awareness, revenue and website optimization. So, we employ a diverse set of artificial intelligence tools, code bases, API’s and custom written intelligence platforms like our very own brainchild “Artificial Intelligence Marketing Engine” AIME^TM – which took years and dozens of computer scientists and engineers to develop. The core of AIME^TM is a predictive analysis modeling platform that “learns” to accurately predict behavioral based buying and activity triggers in human website/store visitors. 

We also use third party Artificial Intelligence applications in order to deeply analyze your brand, website, communications, old customers, new customers, etc. 

how it all works.

Boomtrain, Phrasee, and Persado are some of the AI-based tools we apply to email marketing. According to Phrasee, their AI generation of email subject lines surpasses those of a human by over 95%. Persado even says that its cognitive content exceeds what a human could do 100% of the time.

Phrasee is the most advanced AI-Powered Copywriting technology on the planet. We use Phrasee’s AI engines to create compelling copy that is consistent with current world news, politics, and emotional triggers.

We also employ a range of intelligent tools like Wordsmith, Articoolo, and Quill  – which are already being used by the Associated Press and Forbes to create news, which leads to greatly increased clicks on their websites. In fact, you’ve probably read content that was generated by AI since BBC, CBS, the New York Times and Reuters have also implemented this technology. Amazingly enough, hundreds of articles in the Washington Post are already credited with artificial intelligence technology, Heliograf.

what this means to you.

Essentially, there is a lot of high tech, ultra-geeky stuff going on under the hood of our operation. What our clients need to know if we have essentially created a cyborg-based service that combines the natural instincts of humans with decades of real-world living experience (our team), with Artificial Intelligence. The result? You have the universe in your hands, and the best chance to actually see a very high ROI on your website, digital marketing, email/content marketing, SEO, branding, and influencer marketing efforts. 

Just about any agency can create a semi-decent looking website, however, only Rip Current Web Design can create something powerful – a web presence that is guaranteed to increase revenue, brand loyalty and market share.